8.28.2011

Howlin' Wolves

Guys, I promised you a double post and a double post is what you're gonna get.


I have to tell you, if you haven't heard this song in the last year...I feel bad for you. Its nothing short of a knock out. Its bad, man. Super bad. The kind of bad that makes you feel like you need to be doing something a little more grimy and gritty whenever it comes on. It has this old school feel that makes it feel timeless and instantly familiar but a fresh energy and buzz that makes you feel alive when it comes on. I'm talking about 'Howlin' For You' by The Black Keys.
I honestly think I hear this song more from my better half rocking out than I ever do in my own iTunes shuffling, which I hope speaks more of her taste than it does my ear-to-the-ground cultural awareness. It's one of those tracks that you hear and think "Damn, has this been out and I've been missing out on it?" In testament to her latent hip factor, though, the better half kept telling me how great the song was whenever it came on and would subsequently crank up the volume. Really all it took was a single listening, but since then I just let her turn up the song cause its fantastic and sounds better with some bass.
The Black Keys are phenomenal. One of the daring two-man-band types, they make a sound that's both a throwback and inherently modern in its simplicity and urgency. Its bluesy, simple rock that gets you by the cojones and holds on, instead of overwhelming and exhausting you with too many cooks and too many tricks. Their songs are stripped down and minimal, relying on quality songwriting and balls rather than gimmicks and guest spots. So a song like 'Howlin' For You'  works due to the few elements it has - there's some thumping drums that are reminiscent of stadium stompers, a guitar line that sounds like its being played through a phone and vocals that are as dangerous as they are appealing. The literally and figuratively distorted guitar lick that permeates the song is super catchy, especially for the solitary little part at the end of the song where it drops an octave for a single bar. Listen for it.
The video for the song is just as fantastic. While the song hasn't been officially announced as a single, the band made a video for it that's in the style of a trailer for a sleazy exploitation flick. Drawing on all of its Grindhouse-summoning imagery and faux-trailer aesthetics, they combine to make a clip that screams to be made into a real movie. The way Hollywood works today, that is entirely possible.
'Howlin' for You' by The Black Keys is huge, and deserves even more love than it already gets. This duo acutally sells albums in this modern era, how much of a seal of approval is that? See what you've been missing out on and listen to it. Its unbelievably good.